Wix Announces Board Authorization of $2 Billion Share Repurchase Program
Wix (NASDAQ: WIX) announced a $2 billion share repurchase program authorized by its Board for a two-year period (FY2026–2027).
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Rhea-AI Summary
Wix (NASDAQ: WIX) announced a $2 billion share repurchase program authorized by its Board for a two-year period (FY2026–2027). Repurchases may include ordinary shares and convertible notes, use open-market or negotiated transactions, and may be funded with cash on hand, operating cash flow, or raising capital.
Repurchases may begin after a 30-day creditor objection period under applicable Israeli regulations and may be suspended or discontinued at the company's discretion.
Positive
- $2.0B Board-authorized repurchase program (FY2026–2027)
- Repurchases may include ordinary shares and convertible notes
- Flexible funding: cash on hand, operations, or debt/equity issuance
Negative
- Repurchases may be suspended or discontinued at company discretion
- Repurchases subject to a 30-day creditor objection period under Israeli rules
- Funding via new debt or equity could increase leverage or dilute shareholders
Details
News Market Reaction – WIX
On Jan 28, the day this news came out, WIX closed 5.78% above the previous close. That session’s volume was 2.0x the stock’s average daily volume.
Data tracked by StockTitan Argus for the Jan 28 session.
Key Figures
- Share repurchase capacity
- $2 billion
- Maximum aggregate repurchases of shares and/or convertible notes under new program
- Program duration
- 2 years (FY2026–2027)
- Board-authorized timeframe for executing the repurchase program
- Creditor objection window
- 30 days
- Period for creditors to object before repurchases can commence
- Convertible notes referenced
- 0.00% Convertible Senior Notes due 2025
- Existing notes that may be repurchased under the program
Previous Buybacks Reports
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Expanded repurchase capacity by $200M, lifting total program to $500M.
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Board authorized $200M repurchase covering shares and convertible notes.
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Completed $200M program, retiring 868,026 shares (~1.5% of float).
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Approved $200M repurchase, citing confidence and shareholder value focus.
-
Completed $225M buyback, retiring 1,676,623 shares (~3% of shares).
24h Move is the share-price change in the day after each event; other market factors may also have contributed.
Key Terms
convertible notes financial
rule 10b-18 regulatory
rule 10b5-1 regulatory
form 20-f regulatory
AI-generated analysis. How Rhea-AI works. Not financial advice.
Wix.com Ltd. (NASDAQ: WIX) ("Wix," the "Company," "we" or "our"), today announced that its Board of Directors (the "Board") authorized a 2-year program (FY2026-2027) to repurchase the Company's securities (ordinary shares and/or convertible notes) in an amount up to
This repurchase program demonstrates the Board's continued confidence in the Company's ability to drive strong cash flow generation and ongoing commitment to increasing shareholder value.
Under the Board authorized repurchase program, Company securities may be repurchased from time to time using a variety of methods, which may include open market purchases, privately negotiated transactions or otherwise, all in accordance with U.S. securities laws and regulations, including Rule 10b-18 under the U.S. Securities Exchange Act of 1934, as amended (the "Exchange Act"). The Company may also, from time to time, enter into plans that are compliant with Rule 10b5-1 of the Exchange Act to facilitate repurchases of its securities under this authorization. The repurchase program does not obligate the Company to acquire any particular amount of securities, and the repurchase program may be suspended or discontinued at any time at the Company's discretion. Repurchases under the repurchase program may begin after conclusion of the 30-day period for creditors of the Company to object to the Company's intent to perform the distribution by way of repurchase in accordance with the Israeli Companies Regulations (Relief for Public Companies Whose Securities are Traded on Stock Exchanges Outside of Israel), 5760-2000 and the Israeli Regulations (Approval of Distribution), 5761–2001. The actual timing, number and value of securities repurchased depend on a number of factors, including the market price of the Company's ordinary shares, general market and economic conditions, any objections received by the Company from its creditors, the Company's financial results and liquidity, and other considerations. The Company expects to fund repurchases with cash on hand and future cash generated from its operations or from raising additional capital, including through the issuance of debt, equity or equity-linked securities.
About Wix.com Ltd.
Wix is a leading global platform for creating, managing, and growing a complete digital presence. Founded in 2006, Wix empowers millions of users, including self-creators, agencies, enterprises and more, with industry-leading infrastructure, performance and security. The platform combines advanced AI, flexible design and robust business and commerce solutions to help users build stronger brands, connect with their audiences and scale their businesses online. Wix is shaping the future of how digital experiences are built, with its intuitive AI-powered website builder and no-code application creation through Base44, making sophisticated creation accessible.
For more about Wix, please visit our Press Room
Media Relations Contact: PR@wix.com
Forward-Looking Statements
This document contains forward-looking statements, within the meaning of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 that involve risks and uncertainties. Such forward-looking statements may be identified by words like “anticipate,” “assume,” “believe,” “aim,” “forecast,” “indication,” “continue,” “could,” “estimate,” “expect,” “intend,” “may,” “plan,” “potential,” “predict,” “subject,” “project,” “outlook,” “future,” “will,” “seek” and similar terms or phrases. The forward-looking statements contained in this document are based on management’s current expectations, which are subject to uncertainty, risks and changes in circumstances that are difficult to predict and many of which are outside of our control. Important factors that could cause our actual results to differ materially from those indicated in the forward-looking statements include, among others, our ability to attract and retain registered users and partners, and generate new premium subscriptions and additional business solutions as we continuously adjust our marketing strategy and customer care; maintenance of our brand and reputation, and generation of revenue from sources other than premium subscriptions; risks associated with international operations and the use of platform in various countries; risks related to the macroeconomic environment and ongoing global conflicts; security risks and payment risks and fluctuations in foreign currency exchange rates; failures of third-party hardware, software and infrastructure on which we rely, or failure to manage the operation of our infrastructure; adverse market conditions, including inflation, interest rates and other adverse developments that may adversely affect our cash balances and investment portfolio; our history of operating losses and inability to achieve sustained profitability; downturns or upturns in sales are not immediately reflected in full in our operating results; our ability to repurchase our ordinary shares and/or
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