What is Gilbert Fuchsberg’s role at ROKU related to this Form 4 filing?

Gilbert Fuchsberg serves as ROKU’s President, Subscriptions , making him a reporting officer under SEC rules. His position requires disclosure of equity transactions like this open-market sale of Class A Common Stock through Form 4 filings.

Was Gilbert Fuchsberg’s ROKU share sale made under a Rule 10b5-1 plan?

Yes. A footnote explains the shares were sold pursuant to Mr. Fuchsberg’s Rule 10b5-1 trading plan . Such plans pre-schedule trades, indicating this transaction was arranged in advance rather than being a discretionary, spur-of-the-moment sale.

ROKU (NASDAQ: ROKU) subscriptions president sells shares under 10b5-1 plan

Q: How many ROKU shares does Gilbert Fuchsberg hold after the reported sale?

After the sale, Gilbert Fuchsberg directly holds 50,863 shares of ROKU Class A Common Stock. This post-transaction balance is reported in the Form 4 as total shares following the transaction, giving context for the scale of the sale.

Q: Does the Form 4 indicate whether Gilbert Fuchsberg’s ROKU holdings are direct or indirect?

The Form 4 classifies his ownership as direct , using the code “D” for direct ownership. No footnotes indicate that another entity, such as a trust or LLC, holds voting or investment power over these Class A Common Stock shares.

Filing Impact

(Very High)

Filing Sentiment

(Negative)

Form Type

Rhea-AI Filing Summary

ROKU, INC executive Gilbert Fuchsberg, President, Subscriptions, completed an open-market sale of 9,593 shares of Class A Common Stock at $125.52 per share. Following the transaction, he directly holds 50,863 shares. The sale was executed pursuant to a pre-arranged Rule 10b5-1 trading plan.

Insider Trade Summary 10b5-1

Net Seller: 9,593 shares ($1,204,113)

Net Sell 1 txn

Insider Fuchsberg Gilbert

Role President, Subscriptions

Sold 9,593 shs ($1.20M)

Type	Security	Shares	Price	Value
Sale	Class A Common Stock	9,593	$125.52	$1.20M

Holdings After Transaction: Class A Common Stock — 50,863 shares (Direct, null)

Footnotes (1)

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Key Figures

Shares sold: 9,593 shares Sale price per share: $125.52 per share Shares held after transaction: 50,863 shares +2 more

5 metrics

Shares sold 9,593 shares Class A Common Stock sold May 1, 2026

Sale price per share $125.52 per share Open-market sale of Class A Common Stock

Shares held after transaction 50,863 shares Direct holdings following the sale

Transaction code S Sale in open market or private transaction

Trading plan Rule 10b5-1 plan Footnote indicates pre-arranged sale terms

Key Terms

Class A Common Stock, Rule 10b5-1, open-market sale, Form 4

4 terms

Class A Common Stock financial

"security_title: "Class A Common Stock""

Class A common stock is a category of a company’s shares that carries a specific set of ownership rights—most commonly defined voting power and claims on dividends—set out in the company’s charter. For investors it matters because the class determines how much influence you have over corporate decisions, the share’s likely dividend and trading behavior, and how it compares in value to other share classes, like choosing a particular seat with different privileges at the company’s decision-making table.

Rule 10b5-1 regulatory

"Shares sold pursuant to Mr. Fuchsberg's 10b5-1 plan."

Rule 10b5-1 is a regulation that allows company insiders to buy or sell their shares at predetermined times, even if they have access to non-public information. It acts like setting a schedule in advance for transactions, helping prevent accusations of unfair trading. This rule provides a way for insiders to plan trades transparently, giving investors confidence that these transactions are not based on hidden information.

open-market sale financial

"transaction_action: "open-market sale""

An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.

Form 4 regulatory

"INSIDER FILING DATA (Form 4):"

Form 4 is a official document that company insiders, such as executives or major shareholders, file with regulators whenever they buy or sell company shares. It provides transparency about how those with inside knowledge are trading, helping investors see if insiders are confident in the company's prospects or may be selling for personal reasons. This information can influence investor decisions by revealing insiders' perspectives on the company's value.

Form 4 Insider Transactions: What Each Field Means →

05/05/2026 - 07:21 PM

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Fuchsberg Gilbert

(Last)

(First)

(Middle)

C/O ROKU, INC.

1173 COLEMAN AVE.

(Street)

SAN JOSE

CALIFORNIA

95110

(City)

(State)

(Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
ROKU, INC [ ROKU ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director	10% Owner
X	Officer (give title below)	Other (specify below)
	President, Subscriptions

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
05/01/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	Amount	(A) or (D)	Price		6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
Class A Common Stock	05/01/2026		S		9,593⁽¹⁾	D	$125.52	50,863	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares	8. Price of Derivative Security (Instr. 5)		10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)

Explanation of Responses:

1. Shares sold pursuant to Mr. Fuchsberg's 10b5-1 plan.

	/s/ Renee Strandness, attorney-in-fact	05/05/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

Source: View Original Filing on SEC EDGAR

FAQ

What insider transaction did ROKU executive Gilbert Fuchsberg report?

Gilbert Fuchsberg reported an open-market sale of 9,593 shares of ROKU Class A Common Stock. The transaction used a sale price of $125.52 per share, reflecting a planned disposition under a pre-established Rule 10b5-1 trading plan.

How many ROKU shares does Gilbert Fuchsberg hold after the reported sale?

After the sale, Gilbert Fuchsberg directly holds 50,863 shares of ROKU Class A Common Stock. This post-transaction balance is reported in the Form 4 as total shares following the transaction, giving context for the scale of the sale.

At what price did Gilbert Fuchsberg sell his ROKU shares?

The reported open-market sale was executed at an average price of $125.52 per share. This per-share price is disclosed in the Form 4 and is used to calculate the total value of the 9,593 shares sold.

Does the Form 4 indicate whether Gilbert Fuchsberg’s ROKU holdings are direct or indirect?

The Form 4 classifies his ownership as direct, using the code “D” for direct ownership. No footnotes indicate that another entity, such as a trust or LLC, holds voting or investment power over these Class A Common Stock shares.